Recent Media

Chalet Nursery’s Shopify POS Implementation: A Behind-the-Scenes Look
Join Kurt Elster, host of The Unofficial Shopify Podcast, as he sits down with Lawson Thalmann, CTO of Chalet Nursery, to discuss how they’ve transformed their family business with Shopify POS. Lawson shares insights into their journey from legacy systems to cutting-edge retail technology.
Guest Background: Lawson Thalman, CTO of Chalet Nursery, has been at the forefront of integrating technology into the family business. Started by his great-grandfather in 1917, Chalet Nursery is a local institution in Wilmette, Illinois. Lawson joined the business officially seven years ago, bringing a tech-savvy approach to retail operations. His first major project was moving their sales online with Shopify, a groundbreaking move for the garden center industry. Lawson’s passion for innovation has kept Chalet Nursery ahead of the curve, from mobile POS systems to advanced UI extensions.
The Unofficial Shopify Podcast


More Than a Landscape Business: How Chalet Evolved Into a Lifestyle Brand
“Brand is not just a name of the company, rather it’s an experience that continues to be relevant to our customer’s ever-changing needs,” says Lawson Thalmann, e-commerce and technology manager for Chalet. “We strive to present Chalet in one cohesive voice through each customer touch point – website, store merchandise, to virtual customer experience. From a positioning standpoint, we are all about being the source for making your home beautiful inside and outside through our obsession with nature.”
NALP's The Edge
5 Minutes with...
As business technology manager, I provide our people and teams with the tools to reach their full potential. We have a lot of incredible people, but it sometimes takes shaking up the way we do things to reinvigorate and improve both the employee and customer experience.
​
Lawn & Garden Retailer

Chalet’s Cachet Continues To Grow
Thalmann serves as Chalet Nursery’s ECommerce Manager, and, before Gov. J.B. Pritzker deemed garden centers in Illinois an essential business on May 1, wondered how much longer he could hit his bed’s pillow at 2 a.m. and wake up for work two hours later. He endured a six-week stretch without a day off. Late last month, the second month of the pandemic, Thalmann was busier than a metropolis’ lone florist on Valentine’s Day.
​
JWC Media
